We make it easy to offer student loan assistance

What is Peanut Butter?

Year in and year out, companies offer incomplete benefit packages that leave employees feeling underwhelmed, with their needs unmet. We started Peanut Butter so organizations can provide the employment value proposition they need to attract, retain, and engage college-educated talent.

Millions of Americans are struggling with student debt. These debtors are among the most qualified job candidates and the most productive workers in our economy. When companies and communities provide student loan assistance, they stand out as a preferred place to work.

Why "Peanut Butter"?

What was your go-to meal in college? For many, peanut butter was the only thing they could afford to eat. Our company’s name is an homage to student debt holders everywhere. 

Our effort to help every team member become free of student debt starts with recognizing all their hard work and sacrifices in order to qualify for positions. 

Who is Peanut Butter?

Peanut Butter was built from the ground-up to serve employers. Helping organizations efficiently and effectively offer student loan assistance remains our top priority.

We are fortunate to support leading employers in healthcare, financial services, professional services, technology, education, not-for-profit, and several other industries. In addition, we have been entrusted to administer community-based student loan assistance programs to help attract college-educated workers to rural and suburban communities.

Peanut Butter users rate their experience 4.9 out of 5.0 stars for ease of use, quality of support, and ease of setup. Peanut Butter is the #1 rated provider out of 200+ companies tracked in G2’s Other HR benefit category.

Employers often work with Peanut Butter directly, and many learn about us through trusted Human Capital Management providers that recommend us to their clients.

Individually, and as a team, we hold ourselves to these core values.


Customer first, always

Understand, then act

Stronger together

Lead by example

Take thoughtful risks

Do the right thing

Peanut Butter is proudly headquartered in Buffalo, NY with a second office in Chicago, IL. 

Meet Our Founder


David Aronson

David Aronson founded Peanut Butter in 2015 and has served as the company’s CEO and Chairman since then. David is responsible for the company’s product and go-to-market vision which is informed through his regular and consistent interactions with client organizations that he partners with to design, implement, and administer student loan assistance programs.

Aronson has spoken on student loan assistance at the HR Executives Benefits Leadership Conference, LIMRA’s Worksite Benefits Conference, EBN’s Benefits Forum, Society for Human Resource Management events, and on Capitol Hill. 

David holds an MBA in Entrepreneurship & Innovation from the J.L. Kellogg School of Management at Northwestern University and a BSBA in Finance from Valparaiso University.

Peanut Butter In The Press

Discover resources, best practices and more

Student Loan Assistance Pricing FAQs

Prospective employers and brokers are often surprised by how affordable Student Loan Assistance programs are when we explain our pricing structure. In this article, we break down the most frequently asked questions regarding our Student Loan Assistance program...

Combat work from home burnout with Student Loan Assistance

There is no doubt that Americans are feeling stressed and anxious these days. A global shift to remote work for several industries has forced many Americans to learn how to juggle; An ever-complicated balancing act of working from home and homing from work. As the...

PB in the kitchen: Thai Butternut Squash Peanut Soup

Our company's name is an homage to college grads everywhere, since so many eked by on peanut butter in an effort to save and pay for their college education. Now, those college grads are putting their degrees to work, and many are cooking at home more due to the...

What’s in your toolkit? Student Loan Assistance Flag Proof

All Peanut Butter clients receive an administration and communications toolkit full of resources to help them make the most of their student loan assistance program. This blog series “What’s in your toolkit?” is designed to help employers discover and understand the...

Update on Tax-Free Student Loan Assistance

Earlier this year, the CARES Act (H.R. 748, specifically Sec. 2206(B)) made it possible for employer contributions to student loans to be excluded from employees’ gross income up to $5,250/year, so long as the employer adopts a Section 127 Educational Assistance plan....

Student Loan Assistance now feasible for every employer

Peanut Butter’s new Student Loan Refinancing solution allows employers to help their employees refinance their student loans...for free. Student debt is costly. Borrowers often agree to pay higher interest rates and larger monthly payments than may be feasible once...

Promote your Student Loan Assistance program with a press release

Your organization can capitalize on the newness and relevancy of Student Loan Assistance as an employer-sponsored benefit by issuing a press release detailing your program.  Student loan debt is a nationwide problem, but also one that will feel very personal in your...

Can your 2021 budget still accommodate Student Loan Repayment?

It's probably not as costly as you think.   As employers across North America prepare for the upcoming new year, it will be more important than ever to offer benefits that will make a difference and drive engagement amongst a largely remote workforce.  “Shiny”...

Top employers are helping employees tackle student debt in 2021

It is unsurprising that the total student loan debt in the U.S. has continued to climb in 2020, with people from marginalized groups typically taking on more student loan debt than other borrowers. Top employers across North America are adopting Student Loan...

What’s in your toolkit? Request to Whitelist Vendor

All Peanut Butter clients receive an administration and communications toolkit full of resources to help them make the most of their student loan assistance program. This blog series “What’s in your toolkit?” is designed to help employers discover and understand the...

Join our team of fresh thinkers and doers

Let us help you design your program today